Science-Based Website Design Techniques to for Your Next Website Project
1. Avoid sliders, carousels, accordions and tabs.
Website owners love including carousels on their pages. In fact, it’s one of the most requested features. But, do you know that it’s really useless? If you want to highlight specific content, think of another feature that can capture the attention of more users. There are tons of web development packages out there that can help you.
2. Prioritize scrolling, not clicking.
So, if you can’t incorporate accordions or sliders, what specific features can you utilize? Well, you can just put all of the details in a single page. It may appear really basic, but it works.
3. Focus on improving website speed.
4. Leverage on the above the fold part.
Many people believe that the above the fold part doesn’t matter anymore. However, several professionals still do. Plenty of people still spend a big amount of time reading the details above the fold, so keep this in mind when creating web content for your pages.
5. Take advantage of Hick’s Law.
According to Hick’s law, the more choices a person has, the longer it takes to make the final decision. This is the reason why you should limit the choices on your web pages. By doing so, you can increase conversions and sales.
6. Keep it simple.
Research shows that visitors hate visual complexity. If your design is complex, then it can’t be perceived as beautiful. Rethinking the sidebar is a good starting point.